British model Lila Moss has been announced as the new face of DKNY, starring in the brand's spring 2025 campaign shot in New York by fashion photographer Mikael Jansson.

A spokesperson for the brand commented 'Lila as the next dynamic face of DKNY exudes energy that embodies our brand’s spirit, resonating with global consumers to create authentic brand connections. This campaign further strengthens our commitment to expanding DKNY’s global presence'.